Marketing and Promotion
The Native English Speaking Teachers' Association represents approximately one thousand Native English Teachers (NETs) working in primary and secondary schools in Hong Kong under the Enhanced NET Scheme.
NETs are always keen to take advantage of products or services specifically targeted at the expatriate community.
If your business is interested in promoting itself among NETs, then the following options are available to you:
Sponsorship
Main website sponsor
By sponsoring the NESTA website, which is not only accessed by NETs but by other parties interested in what NESTA does, your business will gain maximum exposure to an important segment of the expatriate market. As the main sponsor of the website, your company name and logo will be clearly visible on the designated space at the top of every page on the website, with a desired link to your own website. The main website sponsor package includes the facility to send 3 unique e-mails per year to members to update them on your current products or services. Special Introductory Price: $800HKD (rate applicable until 31st March 2009) for sponsorship until 30th September 2009.
Other website sponsors
Other pages on the website can also be sponsored, with a space reserved for your company name and logo at the bottom of individual pages. A maximum of 6 sponsorships are available for this option, meaning that your banner will rotate with a minimum display rate of 16.6% on each click. An advert of your choice will be sent to members in a regular monthly e-mail. Special Introductory Price: $400HKD (rate applicable until 31st March 2009) for sponsorship until 30th September 2009.
NESTA organizes a territory-wide debating competition and also a series of regular Professional Development events for local teachers and expatriate teachers. Sponsoring these events will also be a highly effective way to promote your product or service.
Discounts and Promotions
Another way to promote your business among the expatriate teaching community is to offer NESTA members a discount off your product or service. NESTA members are encouraged to use their membership cards to take advantage of the discounts available. By offering a discount to our members, you will be reaching out to a large number of expatriates and their families, at little extra cost to your organisation. You provide the discounts and we use our website to promote your business. Every member receives a monthly e-mail about the discounts on offer.
NESTA welcomes one-off promotions from local businesses for special events throughout the year, for example, in September when new recruits arrive in Hong Kong, at Christmas or New Year. Every member will receive an e-mail about your promotional event.
For further information about promoting your business and accessing NESTA members and the expatriate teaching community, please e-mail marketing@nesta.hk.
We look forward to hearing from you!
The NESTA Marketing Team.
NETs are always keen to take advantage of products or services specifically targeted at the expatriate community.
If your business is interested in promoting itself among NETs, then the following options are available to you:
Sponsorship
Main website sponsor
By sponsoring the NESTA website, which is not only accessed by NETs but by other parties interested in what NESTA does, your business will gain maximum exposure to an important segment of the expatriate market. As the main sponsor of the website, your company name and logo will be clearly visible on the designated space at the top of every page on the website, with a desired link to your own website. The main website sponsor package includes the facility to send 3 unique e-mails per year to members to update them on your current products or services. Special Introductory Price: $800HKD (rate applicable until 31st March 2009) for sponsorship until 30th September 2009.
Other website sponsors
Other pages on the website can also be sponsored, with a space reserved for your company name and logo at the bottom of individual pages. A maximum of 6 sponsorships are available for this option, meaning that your banner will rotate with a minimum display rate of 16.6% on each click. An advert of your choice will be sent to members in a regular monthly e-mail. Special Introductory Price: $400HKD (rate applicable until 31st March 2009) for sponsorship until 30th September 2009.
NESTA organizes a territory-wide debating competition and also a series of regular Professional Development events for local teachers and expatriate teachers. Sponsoring these events will also be a highly effective way to promote your product or service.
Discounts and Promotions
Another way to promote your business among the expatriate teaching community is to offer NESTA members a discount off your product or service. NESTA members are encouraged to use their membership cards to take advantage of the discounts available. By offering a discount to our members, you will be reaching out to a large number of expatriates and their families, at little extra cost to your organisation. You provide the discounts and we use our website to promote your business. Every member receives a monthly e-mail about the discounts on offer.
NESTA welcomes one-off promotions from local businesses for special events throughout the year, for example, in September when new recruits arrive in Hong Kong, at Christmas or New Year. Every member will receive an e-mail about your promotional event.
For further information about promoting your business and accessing NESTA members and the expatriate teaching community, please e-mail marketing@nesta.hk.
We look forward to hearing from you!
The NESTA Marketing Team.